Gildin sem leiða Splitti

Gildin okkar eru stoðirnar sem leiða framtíðarsýn, stefnu og vöruþróun hjá okkur. Meðan þú metur lausnir Spltittis getur verið gagnlegt að skilja hvaða hugsun liggur að baki.


Integrity is the deepest and most core principle of Splitti, encompassing moral, intellectual, personal, and corporate integrity. Integrity requires a consistency of our thoughts, words, and actions and a dedication to the truth.

Integrity builds trust, upon which the strongest relationships are built. When we trust others, we are more willing to be open and engage. We must foster relationships internally to create a friendly, productive, and positive environment and externally with our users, partners, and customers to drive the adoption of our tools and products.

When we speak of moral integrity, we are applying the golden rule to treat others as you would like to be treated. Intellectual integrity demands that we acknowledge reality and that our words and actions are consistent with our understanding. Personal and corporate integrity means that we must demand this standard of every person as well as the collective.

As our core principle there can be no exemptions or compromises. There is no employee, user, partner, or customer that can be excused or allow us to compromise our own integrity.


Long after we forget the details of an interaction, we remember how we felt. This extends to our impressions of people, websites, tools, and products. Producing beautiful work ensures a positive association, and kindness to people does the same. These associations change the propensity for future interactions, since nobody wants to feel bad (or work with an asshole).

Kindness should be extended at every opportunity, to our peers, users, partners, and customers. An internal environment that is friendly, kind, and forgiving of mistakes is positive and productive. Kindness externally builds our social capital, reputation, and makes our customers want to engage with us in the future.

In the face of our own personal frustration, it is often difficult to remember that our actions will be received by another thoughtful, emotional human being. We should assume the best in people, communicate kindly, and understand that the intention of another’s actions are usually to be helpful in return. In some cases, we may be the recipients of unkindness. We always choose to respond with kindness, in the hope that we can move towards a better communication environment. If this isn’t possible, you may choose to exit the conversation. We can’t change the unkindness of others, but we can preserve the kindness of ourselves.


Humility starts with acknowledging that our knowledge is imperfect and incomplete, but not fixed. We can continue to learn and grow but this is an active process that we must choose to engage in. This growth comes from constantly seeking feedback, learning, and adapting based on new understanding. In this context, we must view mistakes as learning opportunities in an active process of reflection and analysis.

We must avoid overconfidence in our knowledge, but also in the value that we deliver to the company as individuals and to our customers as an organization. Through the same active process of learning, reflecting, and adapting, we must increase the effectiveness of our execution and challenge ourselves to solve new problems.